WEB LEVELING
Elevating ICI Interiors' Online Presence
Project Type
Website & SEOClient
ICI Interiors LLCLocation
Greenwich, CTDeliverables
Web Design & Local SEOWith over 35 years of interior design experience, ICI Interiors faced a digital challenge. Despite their stellar reputation built through word-of-mouth, they needed a strong online presence to match their offline excellence. Our collaboration transformed their digital footprint, resulting in over 80,123 search impressions and securing top rankings in their target locations.
Modern Website Design
Local SEO Strategy
Portfolio Showcase
Geo-Relevant Content
Brand Storytelling
Market Expansion
Our Approach
Web Leveling embarked on a two-pronged approach. First, we designed a website that encapsulated ICI Interiors' flair for timeless design. The site showcased their vast portfolio, from private homes to multinational corporate offices. Geo-relevant articles were crafted to enhance relevance for their target locations.
Simultaneously, a targeted local SEO campaign was launched. The objective was clear: rank ICI Interiors for "Interior Design" in five key Connecticut locations and extend their reach to upper NY state and NYC. Our efforts bore fruit, with ICI Interiors securing the #1 spot in the map pack for multiple locations, including their prime market, Greenwich, CT, their "bread-and-butter".
Results
Our two-pronged approach focused on creating a website that encapsulated ICI Interiors' timeless design aesthetic while implementing a targeted local SEO campaign. The results were remarkable: securing the #1 spot in the map pack for multiple Connecticut locations and generating over 80,123 impressions with 216 direct clicks in four years.
"Where do we begin!? Never have we been so pleased… Ron Tapanes, the team leader, has worked tirelessly… in a rather brief amount of time, we are ranking on the 1st page of Google… Ron, we are forever grateful for all of your hard work and that of your incredible support staff. Keep up the great work!!!"
- Arthur & Cheryl, Owners ICI Interiors LLC
